JOHN SUMMIT
I designed and executed pre-save campaigns for John Summit’s releases Where You Are, Shiver (Cassian Remix), and Resonate (feat. Julia Church) to drive DSP acquisition and maximize fan engagement ahead of each drop. Each pre-save experience was tailored to match the artwork of the release, providing an easy way for fans to get introduced to the upcoming music and connect across streaming platforms pre-release. By combining clear calls-to-action with visually engaging design elements, the campaigns not only captured fan data but also amplified excitement around each release, ensuring a strong rollout and sustained listener engagement.